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XM for
Customer Experience
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Digital Root out friction in every digital experience, super-charge conversion rates, and optimise digital self-service
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Care Uncover insights from any interaction, deliver AI-powered agent coaching, and reduce cost to serve
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Locations Increase revenue and loyalty with real-time insights and recommendations delivered straight to teams on the ground
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XM for
Employee Experience
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Engage Know how your people feel and empower managers to improve employee engagement, productivity, and retention
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Lifecycle Take action in the moments that matter most along the employee journey and drive bottom line growth
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Analytics Whatever they’re saying, wherever they’re saying it, know exactly what’s going on with your people
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XM for
Strategy & Research
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Research Get faster, richer insights with qual and quant tools that make powerful market research available to everyone
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User Experience Run concept tests, pricing studies, prototyping + more with fast, powerful studies designed by UX research experts
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Brand Track your brand performance 24/7 and act quickly to respond to opportunities and challenges in your market
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XM Platform
Meet the operating system for experience management
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X4 Summit The annual gathering of the experience leaders at the world’s iconic brands building breakthrough business results.
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Humanising feedback at scale
Michel Feaster, Qualtrics CPO, Research
Meet the next generation of feedback tools opening up a whole new way to connect with customers and employees.
Sessions and event resources
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Ellen Loeshelle
Improving agent effectiveness and customer satisfaction in the Contact Center
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