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KANTAR + Qualtrics

"At Kantar, our long-standing philosophy is that customer centricity is critical for a thriving organization. We know what creates strong brands and that customer experience is a powerful contributor to brand equity. We’re delighted to be partnering with Qualtrics to help our clients put customers at the heart of every business decision, consistently deliver their brand promise and prioritize investment by providing them with timely and actionable insights, industry-specific learnings, and advanced analytics."

Kantar is one of the world’s largest insight agencies with a presence in over 80 countries, and a wide range of expertise. Our consultants in customer, employee and brand experience explore the entire customer journey to help you embed operational change, drive customer centricity and deliver business impact.

WHY KANTAR?

Kantar and Qualtrics’ strategic global partnership helps you put customers at the heart of your business to create lasting relationships that drive business success. Together we provide you with timely, actionable and easily accessible insight, supported by consultancy, industry-specific learnings and advanced analytics.

Industries

Retail & Consumer Goods

Financial Services

Technology

Automotive

Utilities & Energy

Travel & Hospitality

Regions served

United States & Canada

Europe

Asia Pacific & Japan

"At Kantar, our long-standing philosophy is that customer centricity is critical for a thriving organization. We know what creates strong brands and that customer experience is a powerful contributor to brand equity. We’re delighted to be partnering with Qualtrics to help our clients put customers at the heart of every business decision, consistently deliver their brand promise and prioritize investment by providing them with timely and actionable insights, industry-specific learnings, and advanced analytics."

Rob Huijboom

Global Head of Customer Experience