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Bain & Company + Qualtrics

Experience the future of CX with Bain & Company and Qualtrics. Join us in shaping the next frontier of customer experience excellence.

Bain & Company is a global consultancy that helps the world’s most ambitious change makers define the future.

Across 65 cities in 40 countries, we work alongside our clients as one team with a shared ambition to achieve extraordinary results, outperform the competition, and redefine industries. We complement our tailored, integrated expertise with a vibrant ecosystem of digital innovators like Qualtrics to deliver better, faster, and more enduring outcomes. Since our founding in 1973, we have measured our success by the success of our clients, and we proudly maintain the highest level of client advocacy in the industry.

WHY BAIN & COMPANY?

  • We wrote the book on loyalty, Net Promoter Score®, and Net Promoter System®.
  • We have a proven track record of transforming businesses; our clients outperform the market 4-to-1.
  • We put a premium on collaboration, working side-by-side with our clients and treating their business as if it were our own.

The expanded partnership between Bain and Qualtrics will combine Qualtrics’ purpose-built solutions with Bain’s expertise advising clients on how to deliver sustainable, profitable growth, improve customer loyalty and acquire new customers. This expansion of the strategic partnership builds on a long track record of highly successful collaborations that enhance customer relationships, foster individual and organization-wide learning and action, and increase the value of a company’s customer base. Most recently, these include Bain-exclusive modules developed on Qualtrics’ XM Platform™ that yield more effective  implementation of cross-functional improvements based on customer and employee feedback.

Industries

Financial Services

Insurance

Media & Cable

Retail & Consumer Goods

Utilities & Energy

Regions served

United States & Canada

Europe

Asia Pacific & Japan

Latin America & the Caribbean

“Bain research has shown that enduring loyalty leaders—companies that lead their industries in Net Promoter Score® or satisfaction rankings for three or more years—grow revenues more than twice as fast as their industry peers. By combining Qualtrics’ outstanding experience analytics software and Bain’s customer strategy expertise, we will continue to create innovative delivery approaches to help our clients deliver more value to their customers, grow the value of their customer base, and set new standards of customer-centric excellence.”

Rob Markey

Advisory Partner at Bain & Company and a leader in the firm’s Customer Strategy & Marketing practice