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Will Webster

Author Bio

Will Webster is the co-founder of the employee wellbeing tool Interlude. With over decades of experience writing for some of the largest brands, he is a skilled copywriter passionately writing in his free time.

Articles attributed to Will Webster

The complete guide to candidate experience

In today’s job market, organizations need the best candidates to help them navigate uncertain times and emerge quicker and stronger in the upturn.. From increasing demands for very specific skill...

By Will Webster

How to design rating scale questions

We show you how to design and use rating scale questions in your survey, so you can get easy-to-interpret qualitative feedback data back. Designing rating scale questions can be tricky to use, but ...

By Will Webster

Featured Posts

The 4 market research trends redefining insights in 2025

As AI permanently reshapes the market research landscape, the industry finds itself at a pivotal moment once again. The latest annual Qualtrics Market Research Trends report uncovers the emerging tren...

By Ali Henriques

10 questions (and answers) from “What’s the Future of CX?”

Even in the midst of continued inflationary pressures that increase consumer price sensitivity, Qualtrics’ research found that what drives purchase decisions is the post-purchase experience. In the ...

By Isla Yu

The 5 employee experience trends redefining work in 2025

35,000 employees. 22 countries. 30 industries. 5 workplace-defining trends. Here it is – our 2025 Employee Experience Trends Report, to help you navigate the modern workplace. Each year, we track...

By Antonio Pangallo

Global consumer trends for 2025 revealed

Understanding what drives consumer spending – and what leads to churn – is crucial for any business looking to succeed in an incredibly competitive market. Here’s a snapshot of how the latest c...

By Isabelle Zdatny