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IDC MARKETSCAPE REPORT

Qualtrics named a Leader in IDC MarketScape for Voice of
Customer Applications

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With customer feedback habits changing, organisations need a Voice of the Customer program that taps into what customers say and what they don’t say. By automatically turning that feedback into action, frontline teams can improve the customer experience and foster loyalty.

In the inaugural IDC MarketScape: Worldwide Voice of Customer Applications 2023-2024 Vendor Assessment, Qualtrics has been named a leader. The IDC MarketScape said, “With Qualtrics, organisations are able to identify and resolve friction points in their business, retain and engage top talent, and bring the right products and services to market.”

Download the excerpt now to read why.

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In this download you’ll learn:



  • Qualtrics’ position in the IDC MarketScape
  • The depth and breadth of Qualtrics’ capabilities
  • How Qualtrics differentiates from other technology partners across multiple disciplines

The world’s top brands trust Qualtrics to deliver breakthrough experiences