XM Knowledge Base
Free Ebook_
Quantitative and qualitative
Quantitative and qualitative
research design
When it comes to capturing and uncovering deeper, more meaningful insights from your research, combining quantitative and qualitative techniques is considered best practice.
But if you’re new — or want to take your analytical capabilities further — how can you better utilize
these techniques? In this short guide, we’ll provide you with the foundational knowledge you need to create effective quantitative surveys and carry out qualitative research that glean the most actionable data.
these techniques? In this short guide, we’ll provide you with the foundational knowledge you need to create effective quantitative surveys and carry out qualitative research that glean the most actionable data.
In this ebook you’ll learn:
- How to develop great quantitative survey questions
- Common methods and best practices for qualitative research
- The best ways to elevate your research using technology
Thank you
Your download will begin shortly, if it doesn't click here.
RELATED CONTENT_
Explore more resources
eBook_
24 essential books for researchers in 2024
eBook_
4 ways to marry AI and research with Qualtrics
eBook_