XM Knowledge Base
Digital experience metrics
Why human digital experiences are better for business
Delivering exceptional digital experiences has never been more important and understanding how much those digital experiences influence business metrics is a significant factor to success.
In this ebook, learn how our science-based approach to delivering experiences that resonate on an emotional and human level can improve your bottom line at scale.
In this guide, you’ll gain:
- An overview of XM Institute’s DX Metrics Methodology
- Key research findings that correlate to increased customer spend across several industries
- How to get started and use DX Metrics to create human-centric digital experiences